A strategic business and brand consultancy.

We help companies unearth and bring to life authentic, strategic and compelling narratives that power growth.

BUSINESS STRATEGY . CULTURE MAPPING . BRAND STRATEGY . EXPERIENCE DESIGN . STRATEGIC COMMUNICATIONS .


What we do

With twenty five years experience architecting growth for global and local businesses and brands, we offer the following services …

BUSINESS STRATEGY

We help clients clarify the purpose, ambition and potential for their business, select the right strategy to achieve their goals, and communicate their strategy and vision in a compelling way to all  key stakeholders.

CULTURE
PLANNING

We help growing businesses understand and communicate their purpose, and encode their desired culture into organizational design, management processes and behaviors that deliver results.

BRAND STRATEGY

We develop brands that connect deeply and inspire. Blending strategic insight and a keen understanding of your business strategy, we help build your powerful brand, and provide the tools and systems for nurturing and managing it over time.

EXPERIENCE DESIGN

Innovation is the engine of growth. And experiences are the essence of stories told and retold. We help clients select, develop and launch new innovation concepts and experiences in a way that reduces risk and maximizes the likelihood of success and impact.

MARKETING & COMMUNICATIONS STRATEGY

We help clients develop strategic marketing and communication plans that will connect with customers and new prospects in a more direct, compelling and efficient way. 


Who

Creating value through the power of rigorous strategy, culture and authentic stories.

Antony Pearce is a C-suite veteran (“I survived!”) with 25 years’ experience architecting growth for global and local businesses, who founded Hook & Anchor to create value and drive growth through the power of strategy, culture and stories. Antony has inspired, developed and led businesses, brands and teams in design, infrastructure, consumer goods, and hospitality.

His core belief:  Knowing “why” is the most important thing. That singular purpose creates energy and momentum among teams, customers, suppliers and investors.

  • … Antony worked with award winning global interiors company Timothy Oulton, guiding its international retail expansion in the USA, UK and Asia, its strategic forays into hospitality (not just as a business, but as an ethos!), and strengthening its foundations of artisanal handcraftsmanship. Prior to that he enjoyed a 15-year international career marketing sustainable residential, architectural and urban lighting solutions with Philips (now Signify), the world’s largest lighting company.

    As well as working on established global brands worth $billions, Antony has overseen the development of multiple new branded businesses, one with turnover now in excess of $70millon, another over $10 million, and a variety of smaller growth businesses. This across the value chain, allows him to see a 360 degree view of business.


Contact us.

Antony Pearce

antony.@hook-and-anchor.com
+61 497 524 854

265 President Ave, Miranda, NSW, Australia

159A Princes Hwy Milton, NSW Australia

Hong Kong | London | New York